An Empirical Study of Consumers Cognizance towards Foreign Direct Investment in Indian Retail Sector

Publications, Research Article

Nupur Goel1 Research Scholar, Mewar University, Rajasthan, India. Ashwani Mahajan2 Department of Economics, PGDVA College, Delhi, India. Abstract Indian retail sector is in the nascent stage, even though India has become an attractive place or target for foreign players due to one of the largest consumer marketsintheworld.At present, around 92 percent retail sector comes under…

Impact of foreign direct investment on Indian small retailers

Publications, Research Article

Nupur Goel1, Ashwani Mahajan2 Research Scholar, Mewar University, Rajasthan, India. Department of Economics, PGDVA College, Delhi, India nupurgoel82@gmail.com ABSTRACT In India, the retail industry is second largest employer after agriculture. Recorded by NSSO 64th Round 2007-08, retail trade employed 7.2% of the total workers and offers job to 33.1 million. India’s retail trade is largely…