India’s GST cuts to lift festive e-commerce sales by up to 20%: Executives
India’s recent goods and services tax (GST) cuts are expected to boost e-commerce sales by 15–20 per cent in high-value categories such as electronics, according to industry executives, as the government’s tax rationalisation encourages consumer spending ahead of the festive shopping season. E-commerce and quick-commerce companies are anticipating an additional surge in demand on top…